Notebook Mogul

Notebook Mogul

The game that teaches kids how money actually works — by letting them run a business and learn from what happens.

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What Is Notebook Mogul?

A financial literacy game where kids run a business — buying and selling products across neighborhoods, reacting to market events, and learning to read prices. By the time they're done, they understand profit margins, supply and demand, and cash management — not because they were taught, but because they lived it.

30+ Financial Concepts

Supply and demand, profit margins, risk management, diversification — taught through gameplay, not worksheets.

Game First, Lesson Second

Kids want to play it again. The financial literacy happens because the game mechanics are financial literacy.

Standards Aligned

Maps to all six national financial literacy standards. Covers requirements across 41 mandate states.

Works Everywhere

Classrooms, homeschool families, or just a kid on a tablet. No setup required. No teacher account needed.

Explore Four Neighborhoods

Each neighborhood has different prices. Travel smart, buy low, sell high.

Game map showing the four Notebook Mogul neighborhoods

Who It's For

Teachers

A standards-aligned simulation that works in a single class period. 30+ financial concepts with built-in behavioral assessment — no prep required.

Homeschool Families

Self-contained, self-assessing, and genuinely replayable. End-of-game reports provide portfolio documentation for standardized requirements.

Kids Ages 8 to 16

A game they'll actually want to play again. Learn what profit margin means because you just lost money on a bad trade — not because you read it in a textbook.

The Opportunity

41 states now require financial literacy for graduation. Teachers need engaging, classroom-ready tools. Notebook Mogul fills that gap.

Maeve — your business advisor

Built Different

Notebook Mogul wasn't built by a game studio or an EdTech company. It was built by a dad in his 50s with zero coding experience — using AI as his development partner.

"Nobody taught me about money growing up. I'm building the game I wish I had."

Every mechanic teaches something real. Every event creates a decision. Every playthrough is different. From a lemonade stand to a publicly traded corporation — the full arc of business, learned through play.

Stay in the Loop

Get updates as Notebook Mogul grows. New tiers, classroom resources, and behind-the-scenes.

Follow the journey on X @notebookmogul